The LOEWE Botanical Rainbow collection comprises new iconic fragrance families that translate LOEWE Perfumes' deep inspiration from nature into emotion and aesthetics through perfume.
Unified under a common visual identity based on the iconic block-shaped bottle, first designed by the brand's creative director, Jonathan Anderson, for the launch of 001, the Botanical Rainbow collection is connected through the LOEWE Accord—the brand's olfactory DNA inspired by Spanish rockrose.
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